SGI negotiate Aston Villa Matchbreak Partnership with Champions Travel

Jan 19, 2024

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Aston Villa FC has appointed Champions Travel and Travel Connection as official Match Break partners of the Club.

Announcing the appointment, Aston Villa’s Head of Ticketing, Lynne O’Reardon said “We are delighted to join the growing number of top European clubs working with Champions Travel and Travel Connection. This appointment allows us to make match days at Villa Park even more accessible to our fans around the world”

The agreements were brokered by leading sports marketing and representation agency, Sporting Group International (SGI).

Charlie Bannister, Head of Sponsorship at SGI, added "We are proud to have played a key role in facilitating these partnerships. Our commitment to connecting brands with top-tier sports opportunities has once again borne fruit, and we are confident that these agreements will be mutually beneficial for all parties.”

Kevin Ward, CEO of Champions Travel, expressed enthusiasm about the newly formed partnership, stating, "We are delighted to align ourselves with Aston Villa, a club with a rich history and an incredibly dedicated fanbase. This collaboration allows us to provide unparalleled experiences for football enthusiasts, offering unique access to Aston Villa matches and creating unforgettable memories for fans."

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