India – Sporting Group International (SGI), a leading global sports agency, is delighted to announce the successful negotiation of an Official Partnership agreement between Johannesburg Super Kings (JSK) and Bodivite for the third season of the SA20 league. This collaboration brings together two champions in their respective fields, united by a shared vision of excellence, resilience, and community empowerment.

 

Aditya Shah, Director of Bodivite, highlighted the inspiration behind the partnership: “Cricket inspires individuals to make better choices, just as we at Bodivite strive to empower better health. Johannesburg Super Kings perfectly embody our values of commitment and the pursuit of excellence. Together, we’re fueling the passion and potential of the South African community on and off the field.”

 

Fans can also look forward to exciting initiatives. Harjagit Singh, Assistant Manager of International Marketing at Bodivite, shared:

“Our #FuellingChampions campaign will integrate the energy of cricket with Bodivite’s mission of wellness. From social media challenges to in-stadium activations and exclusive giveaways, we aim to bring cricket and health closer than ever.”

 

Danesh Carnac, Sponsorship and Sales (India) at SGI, shared his thoughts on the partnership: “At SGI, our focus is on fostering meaningful partnerships that go beyond sponsorships. We aim to ensure our brands derive maximum value through engaging online and offline campaigns. This partnership with Bodivite is designed to not only enhance brand awareness but also drive sales by directly interacting with audiences during matches and through social media channels." 

 

This partnership is set to inspire fans across South Africa by promoting a culture of health and wellness while celebrating the love for cricket.

 

For updates, stay tuned to Johannesburg Super Kings and Bodivite’s social media channels.