Global Sports Agency
Sporting Group International is a global sports agency with representatives UK, Spain, Italy, India and Japan connecting brands, athletes, and opportunities across the world of elite sport. Our team brings unmatched expertise and insider knowledge, trusted at the highest levels of the industry.
Latest Work

Sep 26, 2025 in News
SGI broker partnership between Duelbits and Camelot Films for Eddie Hall’s new show ‘Battle Of The Beasts’
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Sep 05, 2025 in News
Deportivo de La Coruña appoints SGI as strategic partner to support international growth
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Apr 28, 2025 in News
Sporting Group International Brokers Sponsorship Deal with Haier for the 2025 World Cup of Darts
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Feb 26, 2025 in News
Charlton Athletic appoints SGI to drive new commercial partnerships
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Feb 17, 2025 in News
Sporting Group International and Meister Europe Forge Strategic Partnership
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Jan 18, 2025 in News
SGI Europe broker FC Bayern Munich Official Match Break Partner
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Jul 25, 2024 in Our Work
Yorkshire Cricket exclusively retain SGI to secure stadium naming rights opportunity
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Jun 19, 2024 in Our Work
SGI broker betting partnership between Worcestershire County Cricket Club and Dafabet
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Jan 19, 2024 in Our Work
SGI negotiate Aston Villa Matchbreak Partnership with Champions Travel
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Dec 06, 2023 in Our Work
SGI work alongside Manscaped to sign Alisha Lehmann as brand ambassador
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Nov 27, 2023 in Our Work
SGI appointed to lead on Dorking Wanderers commercial opportunities
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Oct 20, 2023 in Our Work
Sporting Group International introduce Pertemps to Leyton Orient
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